The market of influencer marketing is growing. You might already know that. But if you are planning to do some influencing yourself, there are some steps to go through.
First of all, you can start reading these 8 steps to getting 1000 followers. Other than that, there are some things you need to think about before you can get to the real influencing-part.
You need to figure out how much time and effort you want to put into it. Do you want to do a campaign a week, once a month or just when you feel like it? Not only does it make it easier for yourself to get engaged in the campaign, but it is also a big help for the one who are arranging the campaign – either the brand or an agency.
Then you need to figure out which ones of your social media, you want to use in your work as a micro influencer. If you have more than your Instagram, it could for example be a blog or maybe a youtube-channel, you need to figure out, if you want to do influencing on one or more channels.
If you are new to influencing, you might want to start with just your Instagram-profile. And if you do so,you can always expand to others as you get better and get more followers
Join a network
For you to get most out of your influencer-career, you need to join a network or even better sign up with an influencer agency. Especially if you are brand-new at being a micro influencer. In that way you can easer get jobs with brands, and you have a possibility for getting answers for all the questions, you might have about influencing.
An agency can give you that and also help you get started in the right way. There is also the possibility to just join an influencer platform, but the downside with those are that they are only platforms. You can get jobs, but there are no one to help you get started in a proper way or who can help you with your questions.
An agency is much more like a family, because you as an influencer are really important, and often they want to get to know you better. The more help and networking you can get, the better.
It is better for both yourself as a micro influencer, for the agency who can keep a track of you and of course for the customer, the brand, who will have easer at finding you and chose you to do the job.